
The $8 Billion Deal That Rescued ServiceNow From the 'SaaSpocalypse'
In April 2026, ServiceNow acquired Armis, a company that tracks any device connected to a network, for $7.75 billion — the second-largest startup exit in Israeli tech history.

In April 2026, ServiceNow acquired Armis, a company that tracks any device connected to a network, for $7.75 billion — the second-largest startup exit in Israeli tech history.

While empty storefronts are multiplying in many city centers, the fastest-growing retail companies aren't closing physical stores — they're opening them at an accelerated pace.

Enterprise AI adoption has stayed cheap so far thanks to subsidized pricing, but that era is ending — companies now need to get ready for a pay-as-you-go model.

Two independent ad agencies are merging, pitching independence as the better bet at a moment when holding companies like WPP and Dentsu are seeing their market value collapse.

In the $70 billion retail media market, 55% of ANA members call the lack of a unified standard the biggest problem — and it's what's keeping brands from committing more budget.

Two independent beverage brands launched a tongue-in-cheek campaign built around a real environmental problem — the enormous amount of water AI data centers consume.

A large-scale Anthropic study of 81,000 people found personal growth to be the second most important outcome people expect from AI — yet only 6% of users say they actually experience it.

Testimony from 13 former WPP executives in court details how the company's restructuring plan collapsed, why clients kept leaving, and how a rebate scheme in China worked.

Ahead of its 25th anniversary, Crocs drew inspiration from the crocodile on its own logo to create a seven-foot mascot named Niles — an investment in long-term intellectual property for the brand.

A third of American parents have become 'hyper value-seekers' who use four or more money-saving tactics at once — and brands are trying to earn their trust through price guarantees and micro-influencers.