AdvertisingAugust 14, 2026
Pinterest Partners With Zillow to Enable Precise Housing-Audience Targeting
Zillow Elevate advertisers can now target Pinterest users based on 34 distinct consumer segments.
Source: Social Media Today
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Advertising
The advertising industry and its technologies
AdvertisingAugust 14, 2026
The "hidden" flaw in Google Ads: how value inflation quietly eats your budget
A practical guide from Search Engine Journal: when your conversion data becomes inflated, Google Ads' Smart Bidding system starts spending your budget chasing numbers that don't actually exist.
Source: Search Engine Journal
AdvertisingAugust 14, 2026
The "Hidden" Google Ads Bug: How Value Inflation Eats Your Budget
A Search Engine Journal practical guide: once your conversion data becomes inflated, Google Ads' Smart Bidding system starts spending your budget chasing numbers that don't actually exist.
Source: Search Engine Journal
AdvertisingAugust 14, 2026
Google Ads is removing language targeting from Search campaigns
Starting in late September 2026, Google will remove campaign-level language targeting from Search and AI Max for Search campaigns — the language ads are shown in will now be decided automatically.
Source: Search Engine Land
AdvertisingAugust 13, 2026
Zillow Partners With Pinterest to Unlock Real Estate Audiences for Advertisers
Zillow has partnered with Pinterest, opening up 34 audience segments of people planning to move — a test run showed the partnership boosted ad reach by 82%.
Source: Adweek
AdvertisingAugust 13, 2026
OpenAI Greenlights Health and Finance Ads in ChatGPT
OpenAI has loosened its rules on placing health and finance ads in ChatGPT — a new study finds such ads appear there 10 times more often than in Google's AI Mode.
Source: Search Engine Journal
AdvertisingAugust 13, 2026
Burger King Wendy's'ni qanday ortda qoldirdi
Yillar davomida tartibsiz va izchilliksiz reklama kampaniyalari bilan tanilgan Burger King so'nggi to'rt yilda strategiyasini tubdan o'zgartirib, Wendy's'ni ortda qoldirdi va AQShdagi ikkinchi o'rinni qaytarib oldi. Adweek ushbu transformatsiya ortidagi sabablarni tahlil qildi.
Source: Adweek
AdvertisingAugust 12, 2026
17-avgustdan Google Smart Bidding qoidalari o'zgaradi: reklama byudjetingiz xavf ostidami?
Byudjet bilan cheklangan Target CPA va Target ROAS kampaniyalari 17-avgustdan boshlab endi belgilangan ko'rsatkichdan ortiq natija bermay qo'yadi — shu bois hozirdanoq maqsad ko'rsatkichlaringizni tekshirib chiqing.
Source: Search Engine Journal
AdvertisingAugust 12, 2026
Frantsiya so'ralmagan reklama qo'ng'iroqlarini taqiqladi
Frantsiyada har hafta o'rtacha odamlarning to'rtdan uch qismi kamida bitta xohlamagan reklama qo'ng'irog'ini olardi. Endi bu amaliyotga qonun yo'li bilan chek qo'yildi: seshanba kuni prezident Emmanue
Source: Fortune
AdvertisingAugust 11, 2026
2,15 mlrd dollarlik bitim: Nielsen DoubleVerify'ni sotib olib, reklama o'lchovini kim nazorat qilishi haqida savol tug'diryapti
Nielsen kompaniyasi DoubleVerify'ni 2,15 milliard dollarga sotib olmoqda — bitim 2027-yilning birinchi choragida yakunlanishi kutilmoqda. Adweek xabar berishicha, bu — reklama o'lchovi (ad measurement) sohasidagi so'nggi…
Source: Adweek