
How X's Algorithm Really Works: a Repost Is Worth 40 Likes
X has revealed details of its ranking algorithm — a repost scores 40 times higher than a like. Here's what that means for brands.
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X has revealed details of its ranking algorithm — a repost scores 40 times higher than a like. Here's what that means for brands.

AI assistants are now making the choice of local business on behalf of the customer — and this is fundamentally changing local SEO strategy.

A new Google study reveals why AI models fail to recall up to a third of the facts they've learned — and the surprising role word order plays in it.

Google has ended its experiment with AI-generated recipe images in AI Overviews after content creators pushed back.

A company switched off $113,000 a month in paid search spending and tracked the results for 13 weeks — the outcome surprised almost everyone.

A RESONEO agency study of 1,200 ChatGPT responses reveals which pages the chatbot actually reads — and why some sites remain completely invisible to it.

Edgewell CMO Rob Master says no matter how far AI advances, strong marketing ideas still start with a deep understanding of the audience.
X (formerly Twitter) has added the ability for iOS users to overlay text and emoji directly onto video clips — bringing the platform closer to the video-editing features already offered by rivals.

AI has already become an integral part of SEO, but it has also fueled inflated expectations — as if it could do everything on its own and deliver results within a week. Marketing.uz breaks down these myths.

To get discovered by brands and agencies, creators are now adapting to generative search engines like ChatGPT and Perplexity — but there's still no established playbook for how.